“At Adobe we spent millions of dollar with consultants, both large and small. In most cases, a few months later, you couldn’t remember the work they did. RTM was simple yet powerful and had lasting value to the company. RTM made it possible for each product manager to apply the correct resources and achieve an excellent ROI. Companies without this kind of methodology are flying blind.”
— Kyle Mashima, VP of Strategic Development, Visible Measures Corp., formerly VP of Strategic Development, Adobe
Testimonial from Kyle Mashima, Adobe
May 23, 2008 By Leave a Comment
